Organic by John Patrick is a defiant initiative against the ridiculousness of mass fashion. The latter stands for loads of clothing that turns into junk faster than you can blink. Starting this fashion brand, the man brings the wind of change to the world of fashion. On the shelves of this store, you will find organic clothing with signature fashion labels. They are made to last and please their hosts for years. And once worn and torn, they fade into history, doing no harm to the planet.